Thursday, January 3, 2013

Booskerdoo Coffee

One thing I rarely mention on my blog is my love of coffee.  When I was pregnant the one treat I never felt guilty about was my morning cup of coffee.  In a world where Dunkin’ Donuts are popping up on every corner, a good cup of coffee is becoming increasingly hard to find.  That’s why I was so excited when the folks at Booskerdoo Coffee sent me some of their coffee to review.  Into the French press it went!

Booskerdoo is based in Monmouth Beach, NJ and was started up by James Caverly.  James had a career in Advertising and Marketing but eventually decided to take his home roasting to the next level and open up his own shop.  Booskerdoo emphasizes the freshness of its roasts – the beans are roasted and shipped on the same day.  James maintains strict quality control and any beans that aren’t sold within the first week of being roasted are donated to the Red Cross. 

The area where Booskerdoo is located was hit hard by Hurricane Sandy, though the store was lucky enough to escape with minimal damage.  Booskerdoo donated 10% of its sales from the Jersey Diner Style Blend to the Monmouth Beach Fire Department as a thank you for their hard work during and after the storm.

The Diner Blend was one of two samples the company sent me.  The Diner Blend is, as James puts it, their “rendition of a classic.”  New Jersey diner coffee isn’t known for being bold and assertive, and the Diner Blend is a good roast for people who enjoy a milder flavored coffee.  It is a definite step up from what you’d get in most diners as it lacks the bitterness that you often find.

The second sample I was provided with was their Black & Tan, which blends light and dark roasts.  This blend was much more my style as it has a strong, chocolaty flavor and goes down smooth.  I would be happy to add this coffee to my regular rotation, and even happier to do so from a company that is so supportive of New Jersey.

*Though samples were provided, the opinions are my own.

Booskerdoo Coffee
36 Beach Road, Suite 9 
Monmouth Beach, NJ 0775